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  5. Master’s degree program Digital Business & AI (MBA)

Master’s degree program Digital Business & AI (MBA)

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      • Master's degree program in Business Management (MBA)
      • Master’s degree program Digital Business & AI (MBA)
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Master’s degree program Digital Business & AI (MBA)

Master’s degree program Digital Business & AI

This degree program for working professionals leading to the degree “Master of Business Administration (MBA)” is aimed at graduates and young/senior professionals from a wide range of disciplines who want to equip themselves for the digital age, combined with improved career opportunities. Age and professional orientation of the bachelor’s program are of secondary importance.

In 18 months, the central competencies for the digital age in the areas of management, information technology and security & law will be taught in a well-founded, practice-oriented and interactive way. All modules have been developed independently for the MBA and are holistically aligned with the “House of Digital Business & AI”. Digital strategy, leadership and transformation processes are equally important as the digitalization of business models, value chains and processes. Sound fundamentals on digital technologies, artificial intelligence, the Internet of Things, big data analytics and IT security and law complete the curriculum of proven experts from science and practice. Current case studies, trainings, simulations and a “Digital Field Trip” will not neglect the practical application. In the Master Thesis, a self-chosen question from everyday business life can be dealt with.

Admission requirements

  • undergraduate degree (e.g., bachelor’s degree); 180 ECTS
  • at least one year of relevant practical experience until the start of the Master’s degree program
  • good language proficiency in English
  • high-quality application (application form, letter of motivation, resume, certificates, proof of relevant experience)

More information on the digital business degree program is available at https://mba-digital-business.de/.

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Friedrich-Alexander-Universität Erlangen-Nürnberg
School of Business, Economics and Society

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